Social value people: An interview with Waltham forest council

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Catch up with Adrian Williams about how the London Borough of Waltham Forest is working with local suppliers to impact people, place and planet positively in terms of social value

The London Borough of Waltham Forest has embraced the concept of social value as a key driver for its economic, environmental and community development. By adopting the Social Value TOM SystemTM (Themes, Outcomes, and Measures), the council aims to create long-term positive impacts for residents.

Social Value Portal recently interviewed Adrian Williams, Social Investment Lead and one of the key people leading the charge on Social Value at the council. They covered social value in action, his top tips for starting out in social value, and what is next for Waltham Forest.

What does social value look like at Waltham Forest?

”We are a very small team – only three of us are working on social value within Waltham Forest. We currently have over 300,000 residents, and to ensure we are providing targeted support, we want to maximise additional benefits from social value.

“We have over 6,000 suppliers. To ensure that they are delivering at the right time, we have one person who monitors the contract. I am looking at new programmes within the borough and a Head of Service. It’s come a long way in the last few years, from only one person doing it.

“Waltham Forest is very eager to ensure that social value is delivered for all contracts. Social value is key for us, especially within the procurement process.”“Waltham Forest is very eager to ensure that social value is delivered for all contracts. Social value is key for us, especially within the procurement process.”

Why did you choose Social Value Portal as your partner?

“I’ve been working with Social Value Portal for the last three years. The advisors are really helpful – but for us as a local authority, it’s the third-party verification.

“Social Value has been one of those thngs that everyone likes to say they’re doing. We’ve seen a lot of suppliers saying they will do social value. And I’ve worked on other contracts, such as Section 106 and SEAL, where people put numbers down, but no one verifies them.

“To have that third-party verification really helps us ensure that they’re doing the right thing.”

How have you benefited from Local Needs Analysis (LNA)?

“I’ve used a lot of data systems working in government for the last 20 years, so I know what data looks like. To have something just at your fingertips where you can analyse local needs, especially at the ward level, really helps us.

“Waltham Forest has quite a lot of deprivation, but you’ll see affluence in certain pockets of the area. And it gives us more of an opportunity to target the biggest needs. So, when suppliers say they’re going to do volunteering, why are they doing it? Is it needed in that area?

“Also, as it’s linked to the TOM System, we’re able to add that to our procurement process when contracts come up and ensure that we are supporting the biggest needs in our local area.

“To have something just at your fingertips where you can analyse the local needs, especially at ward level, really helps us. Also, as it’s linked to the TOM System, we’re able to kind of add that to our procurement process when contracts come up and ensure that we are supporting the most needed within our local area.”

– Adrian Williams, Social Value Investment Lead at Waltham Forest

What’s your advice for organisations just starting in social value?

“I would say speak to your staff. Your staff are more than likely doing something to do with social value, but not knowing that they’re doing it, especially with a Micro, Small and Medium Enterprise (MSME).

“Speak to your staff and see what they’re doing and what they want to achieve within the local community – especially if you win a tender. What are you able to achieve, rather than what you want, that you think you have to achieve? Your staff are the backbone of your company and will have more of the answers than you.

“Also, work closely with your local authority. Most will be open to collaboration and connecting you with charitable organisations as well.”

What’s next for Waltham Forest and social value?

“I think it’s the continuous support for the biggest local needs, and being very strict about what contracts have social value, and how we deliver. Also, looking at ways to improve our work across different sectors.

“We’re looking to create a membership for social value so we can learn from the private sector about how we can improve. We’re also looking to do a social investment fund, where we can grow funding to dedicate to the community.”

Learn more

Waltham Forest is utilising a Local Needs Analysis (LNA) Dynamic Data Hub to assist suppliers and stakeholders in understanding local social, economic, and environmental needs. Check it out here.

To learn more about how Social Value Portal can help you unlock and measure the social value community, get in touch with the team.

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