Prioritising investment in UK digital connectivity

Elizabeth Anderson, Interim Chief Executive of Digital Poverty Alliance, explains the importance of prioritising investment in UK digital connectivity

In today’s ever-evolving world, digital connectivity has become a fundamental aspect of life. It is the backbone of modern communication, commerce, and access to information.

As such, prioritising investment in digital connectivity is crucial to ensure equitable opportunities for all individuals and communities.

Rural areas are significantly less digitally connected than urban areas

According to new UK Government research, superfast broadband is available in 98% of homes in urban areas, compared with 86% of homes in rural areas.

Gigabit-capable broadband is available in 76% of homes in urban areas but only 37% of homes in rural areas.

The lack of infrastructure, combined with the often-high costs of superfast connectivity leads to the exclusion and isolation of individuals and whole communities.

Limited access to digital services creates barriers for those seeking job opportunities, accessing online services, or participating in various tasks that now rely solely on digital access – as well as restricting the opportunities for new or small businesses in such areas.

Why UK digital connectivity investment remains crucial

Investment in digital connectivity must continue to rise on agendas as a main priority in today’s society.

As we progress further into the digital age, the requirement for reliable and high-speed internet connectivity has become paramount.

Access is not just a luxury but a fundamental requirement for individuals, companies, and governments alike. Investing in digital infrastructure and connectivity empowers communities, enhances productivity, improves education and healthcare access, and fosters innovation and economic growth.

Realising digital connectivity enhancement in the UK

While significant progress has been made in improving UK digital connectivity, there is still work to be done. The government’s commitment to infrastructure programmes that connect more communities is good to see, but challenges persist, particularly in rural and hard-to-reach areas.

Access to fast and reliable internet should be considered a basic utility, and efforts must continue to ensure universal coverage and high-quality digital services for all.

11.9 million people do not have the skills needed for everyday life

According to NHS Digital, 11.9 million people do not have digital skills needed for everyday life, and this is a direct reflection of the lack of access a lot of individuals have to the digital world.

Digital access is now essential to access services such as health and education. It is vital to almost every career, meaning the need to boost UK digital connectivity must feature even more prominently in government and industry priorities.

Remembering remote areas when investing in expansive broadband infrastructure

The most difficult-to-reach and remote areas should not be left behind in the quest for digital connectivity. These regions often face unique challenges due to their geographical isolation and sparse populations. It is key that investment in expanding broadband and digital infrastructure considers the specific needs of these areas.

Public-private partnerships, innovative technologies, and targeted funding mechanisms can help make sure everyone, no matter where they are, has access to reliable digital services.

Unfortunately, rural communities tend to face more significant challenges in terms of digital connectivity than urban areas. The population density is lower in rural regions, making it less economically viable for internet service providers to invest in the necessary infrastructure.

This digital divide hampers rural communities’ ability to fully participate in the digital economy, access online services, and connect with the wider world.

Bridging this divide requires strategic investments, policy support, and collaborative efforts from various stakeholders to address the unique challenges rural areas face.

The benefits of improved digital connectivity

Improved digital connectivity brings many benefits to individuals, businesses, and society as a whole. One example is enhanced access to online banking services.

Digital connectivity allows individuals in rural areas to securely manage their finances, access loans, and engage in e-commerce activities. It reduces the need for physical bank branches, saving customers and financial institutions time and resources.

Additionally, digital banking services foster financial inclusion and empower individuals to participate fully in the digital economy, regardless of geographic location.

Improving digital connectivity frees up a more inclusive financial ecosystem, allowing residents to participate in online banking services and learn how to become more financially literate – a significant issue arising during the cost-of-living crisis.

Getting more people to work was a big part of the Chancellor’s Spring Budget. Around 6.7 million people of working age are economically inactive, several which are limited by a lack of digital skills. Reducing the number of people out of work is essential for the economy to expand due to digital exclusion.

Digital investment driving economic growth

Digital investment is a catalyst for economic growth. It fuels innovation, enables entrepreneurship, and creates new job opportunities. By investing in digital infrastructure, governments lay the foundation for a vibrant digital ecosystem, attracting businesses, investors, and talent. Improved digital connectivity facilitates the expansion of industries, enhances productivity, and allows for seamless transitions into global markets.

It also fosters the growth of tech startups, accelerates digital transformation across sectors, and unlocks the potential for inclusive economic development.

Digital connectivity: Closing thoughts

In an increasingly interconnected world, prioritising investment in digital connectivity is essential for progress, equality, and economic growth.

While advancements in UK digital connectivity have been realised, there is still a need to tackle digital exclusion, whatever the cause, particularly in rural and remote areas.

By remembering the most difficult-to-reach communities, investing in broadband and digital infrastructure, and ensuring equitable access for all, we can create a future where everyone can reap the benefits of improved digital connectivity.

It is through strategic investment, collaboration, and forward-thinking policies that we can build a more inclusive, connected, and prosperous society.